Keya Seth Aromatherapy Alta Pen Roller Point Pen Precise Applicator

Traditional Alta, Made Easy for Modern Rituals

Bring the timeless beauty of Bengali Alta into a convenient, modern format with the Keya Seth Aromatherapy Alta Pen Roll On. Designed for easy and precise application, this liquid alta for hands and feet lets you create neat borders, traditional motifs and festive looks without the usual mess of applying alta from a bottle.

The smooth roll-on applicator makes it easy to carry, control and apply, whether you are getting ready for Durga Puja, weddings, bridal rituals, classical dance performances or traditional occasions.

Why You’ll Love It

• Easy Roll-On Applicator: The convenient pen-style roll-on design helps apply alta smoothly and precisely, making it easier to create clean borders and traditional patterns on hands and feet.
• Skin-Friendly Alta: Formulated as a more skin-conscious approach to the traditional alta ritual, suitable for application on hands and feet.
• Natural Floral Pigment: Enriched with floral pigments such as anthocyanins that contribute to its rich, vibrant red appearance.
• Aromatic Alta: A delicately aromatic formula that adds a pleasant sensory touch to festive and traditional beauty rituals.
• Hydrating Formula: Ingredients such as Sodium Lactate and Propylene Glycol help attract and retain moisture, supporting softer and more supple-looking skin.
• Smooth, Even Application: The liquid texture spreads easily while the roll-on applicator provides greater control for cleaner application.
• Travel-Friendly Pen Format: Compact and easy to carry in your handbag, bridal kit or Pujo makeup pouch.
• Alta Pen Waterproof Appeal: Designed for convenient, longer-wearing traditional looks while offering a cleaner and easier application experience than conventional bottled alta.

A Modern Take on a Timeless Bengali Beauty Ritual

Alta has been part of Indian, especially Bengali, bridal and festive traditions for generations. The vivid red colour applied to the feet and hands is closely associated with celebration, femininity, dance and auspicious occasions.

The Keya Seth Alta Pen reimagines this traditional ritual in a convenient roll-on format, making it easier for today’s women to enjoy the beauty of alta with greater precision and convenience.

Perfect for Pujo, Weddings & Festive Looks

Use the Alta Pen to complete your traditional look for:

• Durga Puja and Sindoor Khela
• Bengali weddings and bridal ceremonies
• Mehendi, Sangeet and festive occasions
• Classical dance performances
• Traditional saree looks
• Cultural programmes and celebrations
• Photoshoots and festive content creation

Pair it with sarees, jewellery, sindur and traditional Bengali makeup to create a complete festive look.

How to Use

1. Clean and dry the skin before application.
2. Gently roll the applicator over the desired area of the feet or hands.
3. Create borders, dots or traditional decorative patterns according to your preferred style.
4. Allow the colour to dry before touching fabric or footwear.
5. For a deeper and more defined appearance, apply an additional layer after the first layer has dried.

A Thoughtful Gift for Traditional Beauty Lovers

The Alta Pen also makes a beautiful addition to:

• Bridal gift hampers
• Wedding gifts
• Durga Puja gift boxes
• Bengali traditional beauty hampers
• Gifts for dancers and performers
• Saree and jewellery gift combinations

Its compact pen-style packaging makes it especially easy to include in curated festive and bridal gifting sets.

Tradition in Every Stroke

From preparing for Pujo morning to completing a bridal look, the Keya Seth Aromatherapy Alta Pen Roll On transforms the traditional alta ritual into something simpler, cleaner and easier to enjoy.

Roll. Define. Celebrate tradition your way.

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A Journey That Began With a Dream to Help People

Our Story:

What began as a passion for natural beauty and the healing power of essential oils in 2004 has grown into one of India's most trusted aromatherapy and beauty brands. Guided by the belief that the best solutions come from nature, perfected through science, and delivered with care, Keya Seth Aromatherapy has spent over three decades creating holistic beauty and wellness solutions that inspire confidence and well-being.

Meet our Founder– Mrs. Keya Seth

Renowned Aromatherapist, Entrepreneur, Beauty Expert and Visionary, Mrs. Keya Seth founded the brand with a mission to help people discover the transformative power of aromatherapy.

"Beauty is not about hiding imperfections. It is about nurturing beauty through nature."
— Mrs. Keya Seth

The Brand: Keya Seth Aromatherapy

Keya Seth Aromatherapy was founded in 2004 by renowned aromatherapist Mrs. Keya Seth, which later emerged as one of India's leading beauty and wellness brands. This ISO 9001:2008 certified company is dedicated to bringing the goodness of nature and the power of science together. With the philosophy of "Making People Beautiful," the brand develops innovative skincare, haircare, personal care, wellness and aromatherapy solutions using carefully selected botanical extracts, essential oils and clinically backed active ingredients. Trusted by millions of customers, Keya Seth Aromatherapy continues to inspire confidence through high-quality products that deliver effective results while promoting holistic beauty and well-being. With a legacy spanning over three decades, the brand remains committed to creating safe, nature-inspired formulations that help people look and feel their best every day.

Our Vision: Our vision is to ‘Make People Beautiful’ by natural means.

Our Mission: We are on a mission to spread the word of aromatherapy and help people harness its holistic power by formulating natural and science-backed solutions that caters to skin, hair and overall health and wellbeing needs.

Brand Manifesto:

At Keya Seth, skincare is more than treating the surface. We harness the holistic power of essential oils alongside advanced cosmeceutical ingredients to support healthy-looking skin, elevate the daily self-care ritual, and deliver visible results through formulations inspired by nature and refined by science.

Our Brand Pillars:

·         Holistic Power of Essential Oils: Harnessing authentic essential oils to enhance the skincare experience while supporting skin comfort and overall skin wellness.

·         Advanced Cosmeceutical Actives: Clinically recognised ingredients selected to target concerns such as hydration, pigmentation, acne, barrier repair, and healthy ageing.

·         Botanical Intelligence: Plant extracts inspired by traditional botanical knowledge and supported by modern formulation science.

·        Sensory Self-Care: Luxurious textures and carefully crafted aromas that transform daily skincare into a mindful ritual.

Major Milestones We Crossed:

2004 - The Beginning

Founded by renowned aromatherapist Mrs. Keya Seth, the brand was launched with the vision of "Making People Beautiful" by blending the power of nature with modern science.

2008 - Innovation & Expansion

Received the National Award for R&D and launched Keya Seth Medi Spa, Kolkata's first Medi Spa, along with the Keya Seth College of Beauty.

2010–2014 - Growing the Ecosystem

Expanded into holistic beauty and wellness with the launch of the Trichology & Aesthetic Clinic and Bridal Studio.

2015 - Entering Fashion Retail

Launched Keya Seth Exclusive, including its iconic 8-storey fashion mall and premium retail outlets.

2018 - Global Recognition

Honoured with the London WCRC Rising Star Iconic Brand Award, reinforcing the brand's leadership in natural beauty and wellness.

2019 - Digital Growth

Strengthened its e-commerce presence through its official website and leading marketplaces, with iconic products like Alta, Sindoor, and Orange Body Oil becoming customer favourites across India.

2025 - Taking India to the World

Represented India at the North American Bengali Conference (NABC) 2025 in Toronto, showcasing the brand's heritage, innovation, and aromatherapy expertise on a global stage.

Today - A Legacy of Beauty & Wellness

With over three decades of excellence, Keya Seth Aromatherapy continues to empower millions through nature-inspired, science-backed beauty and wellness solutions.